# LEGO Black Friday 2026 UK: date and what to expect LEGO Black Friday 2026 starts Friday 27 November in the UK. What LEGO and UK shops offered in 2024 and 2025, what is confirmed so far and how to check a price. The LEGO Black Friday sale 2026 starts on Friday 27 November in the UK, and Cyber Monday is Monday 30 November. As of 1 November 2026, LEGO has not named any 2026 Black Friday offers. It has confirmed the dates: Insiders Weekend on 21 and 22 November, then the main event from 27 to 30 November. This guide covers what LEGO and UK shops did in 2024 and 2025, and how to check a price. ## The 2026 dates Black Friday 2026 falls on Friday 27 November. The [lego.com UK Black Friday page](https://www.lego.com/en-gb/black-friday-deals), read on 1 November 2026, says the event runs all weekend from Black Friday on 27 November to Cyber Monday on 30 November. It promises discounts and gifts with purchase but names none. Our [Black Friday 2026 guide](/blog/black-friday-2026-uk) explains how the date is set. LEGO's own Insiders Weekend is the first event. The lego.com UK page says it takes place on 21 and 22 November 2026, the weekend before the Black Friday and Cyber Monday weekend sales. It promises members-only deals and some surprises, and the header says "coming soon". LEGO does not say what the deals are. ## When do UK shops start LEGO Black Friday deals in 2026? We checked on 1 November 2026. Amazon UK, John Lewis, Smyths and Game had not published a 2026 start date that we could find. [MoneySavingExpert reports](https://www.moneysavingexpert.com/deals/black-friday-and-cyber-monday-alert-service/) that Currys started its sale on 28 October and Argos on 30 October, so check both for LEGO. Very has a [countdown page](https://www.very.co.uk/black-friday) to Black Friday 2026 and no earlier date. Shops often start LEGO deals before lego.com does, so check again in November. LEGO's dates are official but its offers are not. Treat any list of 2026 LEGO Black Friday sets or gifts as a guess until lego.com names them. ## What LEGO did at Black Friday 2024 In 2024, LEGO ran the main UK event from 29 November to 2 December. Insiders Weekend came first, on 23 and 24 November. Two things stood out: - **Free gifts at two spend levels.** The 40700 Winter Holiday Train came free at roughly £150 to £155 spent on lego.com, and the 40699 Retro Record Player at roughly £220 to £225. The sources differ by a few pounds on each figure, so we give ranges. The gifts stacked. - **A launch set with its own gift.** The 10335 The Endurance launched at £229.99 and came with the 40729 Shackleton's Lifeboat while stocks lasted. LEGO also discounted sets on its own site. Press coverage on 29 November 2024 listed 75257 Millennium Falcon at £55.99 (40% off), 31141 Main Street at £74.99 (40% off) and 10340 Wreath at £71.99 (20% off). Insiders members got extra discounts on some larger sets. ## What LEGO did at Black Friday 2025 In 2025, Insiders Weekend ran on 22 and 23 November. The main LEGO event ran from 28 November to 1 December. Double Insiders points applied on the first weekend. The UK gifts with purchase in 2025 were: - **40775 Mini Knight's Castle** with a £225 spend on lego.com UK. - **40776 Hot Chocolate Stand** with a £155 spend. - **40768 Star Trek Type-15 Shuttlepod** with the 10356 U.S.S. Enterprise NCC-1701-D, which was £349.99. - **5010018 Card Game Set** on Friday 28 November only. Sources disagree on the spend, so check the terms if you ever see it again. On 27 and 28 November 2025, UK press listed lego.com discounts such as 21335 Motorised Lighthouse at £181.99 (30% off) and 71486 Castle Nocturnia at £101.99 (40% off). Insiders members also saw extra discounts, such as 25% off the McLaren Formula 1 Race Car. ## What UK shops did with LEGO UK shops set their own LEGO prices, separate from lego.com. We could check only some of them for 2025. - **Amazon UK** started its LEGO Black Friday sale ahead of the main weekend in November 2025. Press listed 10316 The Lord of the Rings: Rivendell at £365.49 (15% off) and 72037 Mario Kart Mario & Standard Kart at £104.99 (30% off). We found no dated Smyths LEGO Black Friday offer for 2025 that we could check, so we do not list one. Shop offers change from year to year, and none of these is announced for 2026. ## A discount is not the same as a gift A discount at a shop lowers the price of one set. A gift with purchase at LEGO adds a different set and leaves the price alone. The two behave differently: - **Discounts** apply to a named set, on a set LEGO wants to clear, such as one on the retiring list. A shop can match or beat the price. - **Gifts with purchase** depend on your total spend, so buying more to reach a threshold is a choice you make. Only lego.com gives the gift, and it ends when stocks run out. - **Insiders points** come back later as a voucher or a reward. They are not a price cut today. Work out what you would pay for the set you want without the gift, then treat the gift as a bonus. A free £10 set does not justify a £70 purchase you did not plan. ## Why retiring sets matter Retiring LEGO is where a discount and a limited window meet. LEGO marks a set as "retiring soon" and gives no month. In 2024, press noted that most of the 40% discounts at lego.com were on sets flagged as retiring soon. The 2026 picture is in [LEGO retiring 2026: the UK list with RRPs](/blog/lego-retiring-2026-uk). As of 1 October 2026, lego.com's retiring-soon category held 350 products, including the UCS Millennium Falcon. The December windows on that page are tracker estimates, and LEGO has confirmed no month. Once a retiring set sells out at lego.com, the only source is a shop with stock or the secondary market. If you want one, a Black Friday price from a UK shop is a reasonable time to buy, as long as you have checked it. ## How to check a price is real A real discount compares the sale price with a price the shop really charged. Which? research found many Black Friday "was" prices that applied for less than half the previous year, so check before you trust a badge. Our [Black Friday 2026 guide](/blog/black-friday-2026-uk) has the full method. For LEGO, use these steps: - Note the lego.com RRP for the set today. - Check the price at two or three UK shops now, before 27 November, to see today's price. - Look at the "was" price. If it is higher than lego.com's RRP, it is not a normal price. - Compare the sale price with the price you saw before the sale, not with the badge. - Check who sells and ships the set on a marketplace. A set you wanted anyway, at a price below October's, is a real saving. ## Common questions ### When is the LEGO Black Friday sale in 2026? Black Friday is Friday 27 November 2026. The lego.com UK page confirms the event runs to Cyber Monday on 30 November, with Insiders Weekend on 21 and 22 November. As of 1 November 2026, LEGO has not published the 2026 offers. ### What did LEGO give away at Black Friday in 2025? In the UK, from 28 November to 1 December 2025, LEGO gave the 40775 Mini Knight's Castle at a £225 spend and the 40776 Hot Chocolate Stand at £155. The 40768 Star Trek Shuttlepod came with the 10356 U.S.S. Enterprise. Gifts ended when stocks ran out. ### Is LEGO cheaper on Black Friday at LEGO or at other shops? It depends on the set. In November 2025, Amazon UK discounted many sets, and lego.com discounted others by 20% to 40%. Only lego.com gives gifts with purchase and Insiders rewards. Compare the final price for the set you want. ### Are LEGO Insiders points worth having at Black Friday? Points are a return on spend that you collect and use later. In 2025, Insiders Weekend carried double points. A 4x offer in 2025 applied in the US and Canada only. ### Will retiring LEGO sets be discounted at Black Friday 2026? LEGO has announced nothing yet. In 2024, lego.com's 40% discounts were mostly on sets flagged as retiring soon. That is a past pattern, not a promise for 2026. ## Where this fits Start with [Black Friday 2026 in the UK](/blog/black-friday-2026-uk) for the date and the price checks. Read [LEGO retiring 2026](/blog/lego-retiring-2026-uk) for the sets with a window, and [LEGO reselling in the UK](/blog/lego-reselling-uk) for how they sell afterwards. [Black Friday reselling in the UK](/blog/black-friday-reselling-uk) and [Christmas reselling in the UK](/blog/christmas-reselling-uk) cover buying in the sale and selling into December. Paragn Network sends UK restock and drop alerts for products like these. Buying a calendar? The [LEGO advent calendar 2026 guide](/blog/lego-advent-calendar-2026-uk) has the 2026 prices and what Argos listed.